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Wednesday, May 8 • 9:15am - 9:50am
The Trust Factor – Gaining Credibility with Executive Leadership - Blue Cross Blue Shield of Illinois

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This highly informative session will assist you in gaining leadership buy-in for communications strategies by earning the trust of executive leadership. High trust partnerships between communications teams and executive leadership breed mutually beneficial, high performing communications teams.


Following this discussion, you’ll gain an understanding on:


  • Learn the importance of active listening when building relationships with leaders to further communications objectives
  • Gain executive buy-in for communications strategies to help drive business goals
  • Learn how being the leader’s “right hand” can help improve communications across all channels



Erika Callahan, Manager, Executive Communications
Blue Cross Blue Shield of Illinois

Speakers
avatar for Erika Callahan

Erika Callahan

Manager, Executive Communications, Blue Cross Blue Shield of Illinois


Wednesday May 8, 2019 9:15am - 9:50am
Hilton Boston Back Bay
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