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Tuesday, May 7 • 2:50pm - 3:25pm
Frame Leadership Messages into Effective Communications that Spur Employee Engagement

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Most executive communications managers spend their days executing deliverables on behalf of their leaders. Although this is where we spend most of our time, there are other critical elements required to drive the most impactful communications strategy for the executive and their organization.  

In this session, you will learn how to build and leverage a holistic communications approach made up of four key components:

  • Strategy: Why this is important to any communications plan and key elements
  • Plan: What and how you should plan for important communications deliverables
  • Execute: Tips for how to balance execution of speeches, emails, social posts and videos
  • Measure: Why measurement matters and tips for how to demonstrate ROI

Tuesday May 7, 2019 2:50pm - 3:25pm
Hilton Boston Back Bay
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